Sprinkles has an adorable ATM which dispenses all kinds of delicious cupcakes on the corner of 60th and Lexington. It’s cute, it’s pink, and provides yummy treats. I find the concept ridiculously wacky and wonderful, and why wouldn’t anyone love it so?
It’s 24-hour access to cupcakes! This means I don’t have to worry about shops closing. Before I moved to NYC, I really thought it was the city that never sleeps, meaning EVERY place would be open all night. Much to my consternation, this is not the case. My favorite public library is closed by 7 p.m. latest – making it quite tricky to drop by after work. My favorite department store closes by 9, most Indian restaurants don’t deliver food after 10, and The Sweet Shop, my closest dessert spot, stays open till midnight, but only twice a week. And yes, I’m a fairly organized person, so I normally plan for these things, but it’s always good to have a 24-hour option in case of emergencies. Cupcakes being accessible ’round the clock is very reassuring – I may not always want 3 a.m. cupcakes, but I do want the option of 3 a.m. cupcakes!
Additionally, ATMs are awesome because they cut out all human interaction. There are some days when I just don’t want to stand in line and have a conversation with a super-perky proprietor. And I’m pretty sure you all – even the more outgoing ones among you – occasionally feel the same way. After all, there is a reason Seamless is so wildly popular – you don’t have to actually call someone, and have a conversation – it’s convenient and so much faster to just order off a screen. Gone are they days when one would have to call Domino’s, wait patiently, and then recite a painstakingly complex order over the phone, hoping they get it right. Technology just makes everything so much more convenient!
The main reason I love the cupcake ATM though, is because it reminds me of happiness. It brings me in touch with the child-like joy inside, that joyous bubbly carefree spirit inside of me, the uncomplicated happy version of myself which emerges less and less frequently, the older I get and the longer I do my PhD. I feel myself getting caught up in a dizzying vortex of responsibility and adulting – lab work, laundry, taxes, dishes, doctor’s appointments, office drama ad nauseum. A big chunk of my life seems to involve doing what needs to be done, as opposed to what I want to do, and at times I almost can’t connect with bouncy and cheerful Pooja, who used to be teased about the stars in her eyes. The girl who believed in magic and true love, perfection and happy endings. Perhaps this is just how age works, you know, it creeps up on you and before you know it, you aren’t shielded any longer from the ugliness and pain. All of a sudden, people fall ill, people move away, hearts are broken, and there is no straightforward right or wrong anymore. Nothing is as simple as it used to be. And before you know it, happiness is not effortless – it’s easy to be happy when everything’s going great, but much more challenging to stay happy in the face of adversity!
And that is why cupcake ATMs are so incredible. Because their mere existence surprises and delights, and it’s such a whimsical joy. We all need that – all the joy we can get, from all the places we can get it from.
So come to NYC, and get yourself a Sprinkles cupcake today!